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SEVEN — The Art of Living on London’s Riverside

  • 2025-11-24

Few cities in the world possess a riverscape as symbolic and culturally rich as London’s South Bank. From the neo-Gothic silhouette of the Houses of Parliament to the gentle rotation of the London Eye, this stretch of the Thames has witnessed centuries of political transformation, artistic innovation and global influence. To reside here is to be part of the city’s living story—immersed in its culture, connected to its future.

At the heart of this coveted location rises SEVEN, the newest residential masterpiece within Southbank Place. More than a building, SEVEN represents a new chapter in London’s riverside lifestyle: expansive views, refined interiors, architectural precision and a daily life anchored in world-class culture.

SEVEN is where London feels closest, most alive, most complete. It is a home framed by one of the world’s most recognisable skylines—crafted for those who seek not only a residence, but a perspective.


A Location Defined by History, Culture and Global Connectivity

In real estate, “location” is often a cliché. But on the South Bank, location becomes identity.

SEVEN sits at the intersection of Westminster, the London Eye and the River Thames, surrounded by London’s most important political, cultural and commercial institutions.

Steps away are the Royal Festival Hall, the National Theatre and the Hayward Gallery—venues that have shaped the artistic landscape of Britain. A short riverside walk leads to Westminster Bridge, Big Ben, and the heart of the UK government. Continue eastward and the skyline transitions into the glistening towers of the City and Canary Wharf, the financial engines of Europe.

This rare convergence of history, culture and global commerce makes SEVEN’s address one of the most prestigious in London. It is a location with immediate impact—yet enduring stability—consistently sought after by both end-users and long-term investors.


An Architectural Statement by Stanton Williams

Designed by the internationally acclaimed firm Stanton Williams, SEVEN is conceived as a sculptural, powerful and elegantly modern building. Known for their work on landmark cultural spaces, the architects approached SEVEN with an emphasis on human experience: how light moves through a home, how views frame the city, how materials shape emotion.

Its façade blends light stone tones with defined, rhythmic lines, creating an architectural language that is both contemporary and deeply contextual. SEVEN stands as a confident, modern addition to the London skyline—respectful of its surroundings yet unmistakably unique.

Floor-to-ceiling windows open each residence to dramatic views that sweep from the Houses of Parliament to St. Paul’s Cathedral and across the vibrant course of the Thames. The building is not merely positioned on the river; it is oriented to celebrate it.


Interiors by Albion Nord: Understated Luxury, Elevated Craftsmanship

Inside SEVEN, the design ethos shifts from the boldness of the exterior to a subtler, more intimate expression of luxury. Albion Nord, one of the UK’s most respected interior design studios, brings their signature balance of refinement and warmth.

Their work here is characterised by:

  • Natural, noble materials: oak, granite, limestone and beautifully veined stone

  • Meticulous detailing: frameless doors, timber-lined portals, flush stone thresholds

  • Layered textures and tones: creating harmony with the soft colours of London’s skyline

  • Perfectly proportioned spaces: designed to enhance light, openness and flow

The residences range from one-bedroom apartments to dramatic double-height penthouses, but all share a single ambition—to provide spaces where architecture, interior design and natural views merge seamlessly.

From the bespoke kitchens to the serene bedrooms, SEVEN’s interiors express a timeless and collected aesthetic. This is not design for display but design for living, crafted at a level rarely found in modern developments.


Panoramic Living: Homes Framed by the Thames

To live at SEVEN is to experience London as very few can. The vast glazing turns the city into a living artwork. Natural light floods the rooms throughout the day; at night, the city glows like a constellation.

The terraces extend this experience outdoors, offering a vantage point above Jubilee Gardens—the only green space separating SEVEN from the water. It is an unmatched orientation, balancing the vibrancy of the South Bank with the tranquillity of mature parkland.

Few homes in London can claim such purity of view and proximity to the river.


A Private Wellness Sanctuary: The Southbank Place Health Club & Spa

For residents, SEVEN provides access to an extraordinary 17,000 sq ft private health club and spa, designed by the award-winning studio Goddard Littlefair. This amenity space rivals world-class hotels in both scale and sophistication.

Facilities include:

  • A serene 25-metre swimming pool clad in stone

  • Fully equipped TechnoGym fitness centre

  • Dedicated spin studio and yoga studio

  • Heated relaxation areas

  • Luxurious treatment rooms

  • Sauna, steam rooms, experience showers

  • Residents’ lounge and quiet zones

In a district known for its cultural intensity and urban energy, this wellness retreat offers a rare counterbalance—a sanctuary at the core of metropolitan life.


Intelligent Design and Exceptional Specification

SEVEN’s specification reflects careful consideration at every level:

  • Bespoke joinery

  • Miele integrated appliances

  • Stone-clad bathrooms with dark gunmetal brassware

  • Engineered timber flooring

  • 24-hour concierge and security

  • Comfort cooling and advanced heat recovery ventilation

  • Private balconies with stone finishes

The project’s technical design ensures comfort, longevity and a beautifully refined environment without compromising the architecture’s clean aesthetic.


A Limited Collection with Enduring Value

SEVEN consists of 92 residences:

  • 11 one-bedroom homes

  • 44 two-bedroom homes

  • 33 three-bedroom homes

  • 4 penthouses

With only 13 storeys and a limited number of apartments, SEVEN offers a level of exclusivity rare for a central London riverside project.

The 999-year lease, expected completion in Q2 2025, and projected service charge of around £9.04 per sq ft further reinforce the long-term appeal for both investors and owner-occupiers.

As Southbank Place has consistently seen strong demand from global buyers, SEVEN arrives as one of the final opportunities to secure a home within this landmark development—making it an asset of genuine scarcity.


Unparalleled Connectivity at Waterloo

Positioned beside Waterloo Station, London’s most connected transport hub, SEVEN offers exceptional convenience:

  • 1 minute to Westminster

  • 3 minutes to London Bridge

  • 6 minutes to Oxford Circus

  • 9 minutes to Canary Wharf

  • 38 minutes to Heathrow or Gatwick Airport

For residents who travel frequently, work across the city, or maintain international lifestyles, this level of connectivity is invaluable.


A New Standard of Riverside Living

SEVEN is not simply another addition to London’s skyline—it is a landmark in contemporary residential design.

It brings together:

  • An unrivalled riverside position

  • A cultural and historical setting of global stature

  • Architecture of sculptural confidence

  • Interiors of sophisticated restraint

  • Amenity spaces designed for wellbeing and balance

  • Investment value supported by real scarcity

In SEVEN, the everyday becomes extraordinary. The city’s landscape becomes part of the home. The Thames becomes part of the rhythm of living.

To reside here is to embrace a life surrounded by London’s most iconic scenery—framed not as a distant postcard, but as a daily companion.